Corporate sponsorship and health halo for ultra-processed products

Sodium content and labelling of processed and ultra-processed food products marketed in Brazil.

OBJECTIVE To analyse the Na content and labelling of processed and ultra-processed food products marketed in Brazil. DESIGN Cross-sectional study. SETTING A large supermarket in Florianopolis, southern Brazil. SUBJECTS Ingredient lists and Na information on nutrition labels of all processed and ultra-processed pre-prepared meals and prepared ingredients, used in lunch or dinner, available...

Tobacco Companies’ Public Relations Efforts: Corporate Sponsorship and Advertising

Tobacco industry advertising and promotional efforts often are aimed directly toward the sale of industry products. However, corporate public relations activities also can have an important impact on the public images of and attitudes toward individual tobacco companies. This chapter examines the nature and potential impact of such efforts, including n Corporate sponsorship of events and organi...

Tobacco Companies’ Public Relations Efforts: Corporate Sponsorship and Advertising

Expressing Identity and Shaping Image: The Relationship Between Corporate Mission and Corporate Sponsorship

Despite the popularity of sponsorship-linked marketing programs, we know little about how firms form sponsorship policies. This article describes a corporate identitysponsorship policy link and offers empirical support for it via a mixed method research design. Content analysis of 146 Fortune 500 companies’ online sponsorship policies and mission statements is followed by cluster, factor and mu...

Corporate sponsorship of global health research: Questions to promote critical thinking about potential funding relationships.

Funding options for global health research prominently include grants from corporations, as well as from foundations linked to specific corporations. While such funds can enable urgently-needed research and interventions, they can carry the risk of skewing health research priorities and exacerbating health inequities. With the objective of promoting critical reflection on potential corporate fu...